II-Study
UCSI University

UCSI University

Bachelor of Branding and Advertising with Honors

Bachelor

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Duration

3 Years

Intake

January,May,September

Total Tuition Fees

73920

Faculties

Business School

Course Overview

This major focuses on understanding how to build brands and develop advertising and marketing strategies that impact the audience and increase the value of companies in the market. The program aims to prepare graduates who are able to create effective advertising campaigns and build a strong brand identity, through: Study the principles of marketing, advertising, and consumer behavior. Learn to build and manage the visual identity of brands. Develop advertising campaign strategies across different media. Use digital marketing and social media tools. Analyze markets and target audiences to increase the effectiveness of ads.

English Requirements

4 in IELTS

Entry Requirements

1. Passport copy (first page). 2. High school certificate with transcript (translated). 3. Personal photo (white background). 4 . IELTS certificate, if available Please submit the requirements in pdf format.

Career Opportunities

Marketing Specialist. Brand Manager. Ads Manager. Digital Marketing Specialist. Advertising Content Manager. Media Planner. Public Relations Specialist. Work in advertising and marketing companies, commercial companies, media agencies, and government and private institutions.

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