Bachelor of Arts (Hons) in Marketing Management with a minor in Digital Marketing

This major focuses on digital channel marketing such as search engines, social media, and paid advertising. Students learn how to manage advertising campaigns, improve search engine visibility (SEO), analyze data, and accurately target audiences for the best results. He also gains skills in digital content creation, ad management (such as Google Ads and Meta Ads), and performance measurement using advanced analytics tools.

One of the following certificates is required: IELTS: 5.0 TOEFL iBT: 40 Pearson (PTE): 47 MUET: Level 3.5 Or study English at the University Institute.

Copy of the passport (first page). High school certificate with transcript (translated). Selfie (white background). IELTS certificate, if applicable. Please submit the requirements in PDF format.

Digital Marketing Specialist Paid Ads Specialist SEO Specialist Content Manager Digital Marketing Analyst