
Taylors University
Bachelor of Mass Communication in Public Relations and Event Management (Hons)
Bachelor
Duration
3 Years
Intake
February, April, September
Total Tuition Fees
123000
Faculties
Faculty of Mass Communication
Course Overview
The Mass Communication major in Public Relations and Event Management is one of the majors that combines corporate communication skills with professional event organization. It aims to prepare specialists capable of building relationships with the public, managing the reputation of institutions, and planning conferences, exhibitions, festivals, and various events. The major also focuses on developing communication skills, marketing, crisis management, and the use of traditional and digital media, which prepares graduates to work in government and private institutions and event management companies.
The student studies in this specialization:
Public Relations and Corporate Communication.
Event Management and Organization.
Digital Media and Content Creation.
Marketing and advertising.
Crisis Management and Media Communication.
Planning and executing media campaigns.
English Requirements
5.5 in IELTS
Entry Requirements
Copy of the passport (first page).
High school certificate with transcript (translated).
Selfie (white background).
IELTS certificate, if applicable.
Please submit the requirements in PDF format.
Career Opportunities
Public Relations Specialist.
Event Manager or Coordinator.
Director of Conferences and Exhibitions.
Corporate Communication Specialist.
Marketing and Media Specialist.
Social Media Manager.
Organizer of festivals and celebrations.
Working in event companies.
Working in government agencies and private institutions.
Work in public relations and advertising agencies.
Complete postgraduate studies in Media, Public Relations, Event Management, or Business Administration.
