Bachelor of Mass Communication in Public Relations and Marketing (Hons)

The Mass Communication major in Public Relations and Marketing is a discipline that combines communication and media skills with modern marketing strategies. It aims to prepare specialists capable of building the mental image of institutions, managing relations with the public, planning marketing and media campaigns, and creating digital content. Students will also gain effective communication skills, brand management, consumer behavior analysis, and the use of traditional and digital media to enhance the success of organizations and achieve their marketing goals. The student studies in this specialization: Public Relations and Corporate Communication. Marketing and Brand Management. Digital Media and Content Creation. Advertising and planning marketing campaigns. Social Media Management. Media and Marketing Ethics.

5.5 in IELTS

Copy of the passport (first page). High school certificate with transcript (translated). Selfie (white background). IELTS certificate, if applicable. Please submit the requirements in PDF format.

Public Relations Specialist. Marketing Specialist. Marketing Campaign Manager or Coordinator. Social Media Manager. Digital content creator. Corporate Communication Specialist. Brand Management Officer. Work in advertising and marketing agencies. Working in government and private companies and institutions. Working in media and digital platforms. Complete postgraduate studies in media, marketing, public relations, or business administration.